NO  -  Chemical Straighteners/Relaxers & Keratin Treatments 

Concerns are growing over the safety of chemical hair relaxers due to potential adverse effects such as hair and scalp reactions, kidney injury, respiratory diseases, cancers, and impacts on puberty and fertility.  Even occasional use can introduce harmful chemicals into the bloodstream, increasing health risks.  Many relaxers contain endocrine-disrupting chemicals (EDCs) like formaldehyde, parabens, phthalates, and heavy metals, which can negatively affect hormone function, DNA integrity, and cell health after absorption through the scalp. 

Women who regularly use chemical hair straighteners face a significantly increased risk of uterine cancer, along with potential links to breast and ovarian cancer.  Companies that marketed these products as safe, while knowing their risks, are now facing accountability from women who have suffered from cancers, fibroids, and reproductive issues. 

Note:  Even products labeled as formaldehyde-free can still emit formaldehyde when heated, as they may contain alternative harmful ingredients. The heat from a shower can activate these chemicals, releasing them into the air during hair washing.

 NO  -  Full Head Bleach

Bleaching hair raises the outer cuticle, allowing bleach to penetrate and lighten natural hair color. The cuticle resembles overlapping fish scales, and beneath it lies the cortex, which contains the hair's natural color, moisture, and strength, affecting elasticity and texture for overall hair health and vibrancy over our lifetime. 

Repeated bleaching leads to permanent opening of the hair cuticle, hindering moisture retention in the cortex.  This condition can cause dryness, brittleness, reduced elasticity, split ends, and breakage.  The hair also becomes more susceptible to environmental damage from sunlight, ocean water, and pool chemicals.  As a result, styling and maintenance become increasingly difficult.  Additionally, the use of brushes and heat styling tools, such as curling and flat irons, exacerbates the damage, resulting in irreversible harm to the hair. 

Note: Using hair dyes on over-processed hair leads to unpredictable colors and quicker fading. Bleach may irritate the scalp, causing prolonged redness, itching, and flakiness. 

YES  -  Bleached Based Highlights  -  Dependent On Current Condition Of Your Hair

Highlights are not performed on hair that is overly dry, damaged or frequently styled with hot tools.  Using inappropriate products that do not restore moisture and protein after bleaching can lead to further hair dryness and breakage.  Additionally, negative chemical reactions may occur from factors such as well water use, prolonged sun exposure, contact with pool or ocean water, and certain products like Sun-In.  JoPaulo may recommend other highlighting alternatives or options to minimize damage and maintain the long-term vibrancy and health of your blond hair.

Important Note: The riskiest highlighting technique involves using thin, fine strands for a subtle and natural look.  While this method initially appears appealing, it complicates future root touch-ups and matching of highlights due to the thin distribution.  Stylists often find themselves overlapping new highlights onto previously highlighted areas, leading to cumulative damage over time.  Conversely, avoiding overlap can result in uneven color blending during subsequent appointments.  Therefore, careful consideration of these factors is essential for those aiming to maintain blonde or highlighted hair over an extended period. 

YES  -  On Blow Drys  -  NO Curling Irons & Flat Irons

The widespread belief that heat-protectant products and certain oils protect hair from heat is mainly false, particularly when it comes to high-heat styling tools. This is no different to rapidly cooking foods in high temperature. The exact same idea applies to your hair; however, this process causes severe damage and irreversible hair loss over time.

Applying excessive heat to hair can damage the cuticle, leading to exposure of the cortex, where natural color, moisture, and strength reside.  This initial damage may manifest as split ends and, over time, can escalate to hair breakage and permanent damage.  The use of hot styling tools, often paired with heat protectant products containing silicones, not only harms hair but also releases harmful compounds like Cyclic Volatile Methyl Siloxanes (cVMS) into the environment.  Research by the American Chemical Society indicates that excessive cVMS exposure may adversely affect the liver, lungs, respiratory tract, and nervous system, based on studies using laboratory animals. Additionally, hot tools produce Volatile Organic Compounds (VOCs) that deteriorate indoor air quality. 

NO - Hair Products Containing Silicones - Effects On Coloring & Styling

Hair products containing silicons; including color saver shampoos and conditioners, lead to unpredictable and less durable results in color services.  These products often coat hair and scalp, creating build-up that hinders healthy hair growth and styling, resulting in limp or oily hair.  The reliance on such products can lead to excessive purchases of "clutter products" in search of solutions to perceived hair or scalp issues. 

Silicones, primarily derived from petrochemicals, and found  in various industries, such as in aerospace, automotive, construction, textiles, food, healthcare and cosmetics.  They  can be identified in the ingredient list of most products containing the letters “cone” at the end of the word, for example – Dimethicone.  Although there are other silicones that do not contain “cone” at the end, the former are considered the most common. 

Silicones contain Cyclic Volatile Methyl Siloxanes (cVMS).  Some of the information on this topic is briefly covered above (NO Curling Irons & Flat Irons) regarding cVMS, a group of silicone compounds commonly found in heat protectants, hair and skin care products along with its affect on health, hair and the environment.

Read the following JoPaulo articles on silicones for further information on why they are not used in JoPaulo salons and what oils can be used to replace them.    Silicones - What You Should Know & How To Remove Silicone Buildup & Replace With Natural Oils 

Price Quotes, Consultations & Service Duration

Consultations serve to eliminate any unnecessary services, allowing JoPaulo to dedicate sufficient time to each client without the risk of double booking or rushing during appointments.  They are particularly beneficial for skin allergy testing if clients have sensitivities or are considering new color brands. 

During the consultation, JoPaulo will address any questions related to hair health, color, styles, cutting techniques, and product ingredients.  New guests who wish to request a color service must schedule a * free 20-minute consultation before booking their service, as experience has shown that over-the-phone quotes often exceed the actual price at the time of the appointment.   

(*) Note: Charges of $1 per minute apply for any time exceeding the 20-minute free consultation slot, which includes late arrivals.  Arriving more than 10 minutes late may result in cancellation of the consultation, which can be rescheduled if necessary. 

An approximate price range for an all over single process color (not including a cut or blow-dry) is between $120 - $170 (dependent on hair length).  Color corrections may cost more.

Click here for more info about our unique color line.

By Appointment Only

It is advised to reserve your appointment(s) with JoPaulo at least 2 weeks in advance to avoid disappointment.  Optionally we can also put your name on our waiting list in case a cancellation occurs. 

All booking requests for JoPaulo are accepted via phone, text, or email; walk-ins for hair appointments are not permitted (boutique and product  store remains open to public).  Responses to inquiries are typically made within a few hours on operating days (Wednesday to Saturday), while Monday and Tuesday requests may take longer due to salon closure. 

Arrival Time & Payment

We offer a peaceful and relaxing environment with no double bookings and typically run on time, giving you one-on-one attention.  If you are late by 10 minutes or more your services may be altered to fit the remaining time and you may still be responsible for the full amount of the services booked.  On some occasions we may have to cancel or reschedule your appointment. 

Our preferred payment method is credit/debit card (fee), checks or cash.  Please bring exact change if you plan to pay with cash. 

We look forward to meeting you!

Late Arrivals

We provide clients with individualized attention in a serene setting, ensuring timely sessions without double bookings.  While we encourage punctuality, we accommodate minor delays; however, if you are late by 10 minutes or more, your services may be adjusted, and full payment may still be required.  In some cases, it may be necessary to cancel or reschedule your next appointment to avoid affecting other clients. 

No Shows & Cancellations

We request 48 hours' notice for booking changes, as no-shows and last-minute cancellations negatively impact our business and other clients.  Clients who no-show may incur a charge of 50% to the full service cost and may be required to pay in full for future appointments if they frequently miss their bookings.  We appreciate your understanding as we strive to maintain fairness for all clients. 

Cell Phones

Although we do not mind you using your cell phone, please do so responsibly and with respect to other clients and their stylists.  Keep in mind that talking or texting on the phone makes it difficult for a stylist to do their job effectively and may result in an uneven cut or color.  This can impact your service and corrections needed may not be possible if your service time is over. 

Product Recommendations

If you want to maintain your hair color and styling results, using suitable shampoo and conditioner is essential.  This can lower salon visits and save costs over time.  If you can't purchase all recommended products at once, inquire about the most crucial ones to prioritize when building your collection.  Additionally, ask about product guarantees and saving options with refills. 

7 Day Service Guarantee 

We acknowledge that perceptions may vary and therefore provide a seven-day guarantee policy, subject to management approval.  Clients uncertain about their haircut or color are encouraged to contact us within this period for JoPaulo to resolve any concerns at no cost.  Please note that once services are completed, we do not offer refunds, and after the seven-day guarantee expires, changes due to a change of mind may incur charges up to the full service price. 

No Tips Required

JoPaulo does not expect tips from clients; instead, he prefers that clients purchase recommended retail products to look and feel their best between visits.  Referring a friend or family member is considered the highest compliment.